Goose is cooked...

After 33 years of tutoring Australian housewives in the dark-art of preparing 'Hawaiian Ham Steaks' (just add a slice of pineapple to a slab of pork), the grandmother of antipodean women's magazines, Family Circle, will shortly close down.

Yes that's right. Family Circle has cooked its last goose (with orange rind and marmalade). Launched in the 1970s, Family Circle magazine has educated the suburban family in what is considered good taste....anyone leafing through early editions may question its integrity in achieving this objective (you have to remember this was the era of the high pant and wide flare), but no one can deny its financial success.

In true publishing style Family Circle will dissappear from the shelves of Australian supermarkets in November this year, when it will publish it's bumper 'Christmas Issue' - nice to see that both advertisers and the publisher will be gouging every last cent out of the local FMCG market.